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ASHRAE.org: The World’s No. 1 HVAC&R Engineering Website Destination1.4 million average page views per month 342,000+ unique visitors per month 3.9 average page views per session 5.5 minutes average user session
No. 1 HVAC&R Publication Website Destination (Data from Google on May 21, 2009) 1,820 Web Pages link to ASHRAE.org 304 linked to to esmagazine.com 118 Web Pages Linked to HPAC.com
No. 1 Ranked HVAC&R Engineering Publication Website (Three-Month Average of Global Internet Users Visiting each Web site according to Alexa.com on May 21, 2009) 76% ASHRAE.org/ASHRAE Journal 16% HPAC magazine 8% Engineered Systems magazine ROS Ad Rates (Cost/Thousand)ASHRAE eNewsletter AdvertisingOpt-in eNewsletters have become much more valuable to marketers because spam volume and virus concerns have made filtering messages a priority for most companies – including your current and potential customers. Yet, staying informed on current industry news and activities is still important to succeed in any industry.
More and more, influential decision-makers rely on opt-in eNewsletters for their industry’s trends and news. ASHRAE offers HVAC&R professionals two opt-in eNewsletters to help them stay informed and to help you get your message to them. Both have two ad positions for your message.
Top and Bottom Banner: These are companion positions. One banner ad (468 x 60) is placed at the top of the eNewsletter, above the masthead. A second matching banner ad is placed below the content of the eNewsletter.
Skyscraper: This vertical ad (120 x 600) is prominently placed at the top of the right-hand column of the eNewsletter, underneath the masthead.
The HVAC&R Industry Ad Rates Skyscraper (120 × 600 pixels) $2,100/week; $7,200/month; $19,000/quarter Top & Bottom Banners (468 × 60 pixels) $2,550/week; $9,000/month; $24,000/quarter
| e-Society Ad Rates Skyscraper (120 × 600 pixels) $2,000/month; $5,000/quarter Top & Bottom Banners (468 × 60 pixels) $2,500/month; $5,000/quarter
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Integrate Your Company’s Message in ASHRAE.orgASHRAE.org offers several other programs for integrated marketing solutions. Include a message in keyword/search results, electronic newsletters, product and service directory, EngineeringForSustainability.org, ASHRAE’s dedicated Show Web site, and online learning sponsorships with ASHRAE Learning Institute. DoubleClick Advertising ServerAdvertise on ASHRAE.org and receive detailed information on impressions, page views and clicks with industry-leading DoubleClick ad serving software. This software is audited for providing accurate and credible information on advertisements placed within ASHRAE.org, the Digital Journal, and electronic newsletters. Engineering For Sustainability ASHRAE’s EngineeringForSustainability.org is a clearinghouse of information on sustainable solutions. Sponsorships are available with opportunities to present whitepapers on technology resources, and promote conferences. Link to the ASHRAE Handbook CD, the most reliable and trusted reference HVAC&R source for technical informationThe comprehensive four-volume series has one volume updated each year. More than 50,000 Handbook CDs are sold or distributed during its four-year life. Volumes cover principles, practices, system design, and applications. The system designer’s best resource to verify applications and best practices.
Handbook users see a link to Related Commercial Resources for equipment that can implement solutions covered in each Handbook chapter and volume. Clicking on the related Commercial Resources link takes building designers to a Web page with links to your company’s products, equipment and services, all directly related to the subject being researched by the user. The Handbook CD+ gives you timely exposure of your products and services to match engineers’ design needs. Build brand awareness at affordable prices. For a net cost of $1,800, you will be linked for 12 months. The price includes a link on the master list and a link in any three chapters of the Handbooks.
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